Market performance is down, but consumer demand? Not what you might think
The wood and woodworking market has not performed well in the past few months, not least due to inflation and rising interest rates. But in spite of the weak performance, the same cannot be said for market demand: The demand for lumber is still healthy, influenced by the demand for housing and remodelling in the US.
Making customers the priority: An interview with HOMAG
Amid celebrations of their 40th anniversary in Asia, HOMAG has no intentions of resting on their laurels. From the importance of customer service to tapping into the growing mass timber market, Daniel Schmitt, CEO of HOMAG, shares what the company is currently focusing on in times of economic slowdown.
Building business resilience and monetising innovation
How do successful businesses become resilient in face of tough economic conditions? Peter Fitch, CEO of IOI Palm Wood, shares tips on how to achieve business resilience, including monetising innovation and becoming profit- and customer loyalty-oriented.