Weinig has founded a branch in Moscow with a comprehensive range of services. The new organization replaces the service company that has existed since 2013. For the first time, sales tasks are now also being performed for which the German parent plant in Germany had been largely responsible in the past.
“This is the starting signal for an even stronger partnership with our Russian customers,” says Maxim Prituzhalov, the new Managing Director of Weinig Rus. “Customer proximity, stocking of spare parts and warehousing of machines are central pillars of the future orientation. Our customers will benefit from this holistic support particularly in terms of shorter delivery times and fast service.”
Strategically, Weinig Rus would like to re-strengthen the sale of entry-level planing machines, while project business had clearly dominated in the past. For panel processing, the second major business unit of the Weinig Group, the main focus is on direct sales in the important regions of the country. To this end, plans are being made to set up further sales partners.
According to Maxim Prituzhalov, personal consulting is a decisive factor in increasingly complex technologies. “We want to make our customers more efficient. In doing so, we rely on Weinig’s overall competence across the entire value chain, but also on our leading position in wood optimization and the mega-trend of digitisation,” says the Managing Director.
Maxim Prituzhalov can rely on a committed team of 13 people to achieve these goals. The spa-cious office and warehouse areas of the new branch offer first-class conditions. Knud Dethloff, Sales Manager CIS and guest at the opening ceremony, is extremely confident about the economic future of Weinig Rus: “Weinig has always been deeply rooted and successful in Russia. We are striving for strong growth.”