HOMAG Group reports successful first half of 2021 and announces future endeavours

A recent press conference by HOMAG Group, live-streamed in their virtual format Live.HOMAG, revealed that the group had a successful first half of the year, with order intakes at record levels and a 19.2% increase in sales revenue.

Additionally, their incoming orders in Q2 2021 recorded a 129% increase from Q2 2020, from €191.5 million to €438.6 million, and their sales revenue increased 33.1%, from €261.9 million to €348.5 million.

The growth is mainly driven by single machines business rather than businesses that bought whole production lines or factories, according to Markus Voge, CSO of HOMAG Group AG. He noted that there are still the challenges of suppliers meeting the high order demands, the delay in delivery and production times, as well as the prices of copper, steel and electronic parts increasing. However, he was pleased to announce that COVID-19 is not an issue at HOMAG production lines anymore, where workers are back at full capacity.

Integration of Kallesoe Machinery into HOMAG Group

The press conference also announced a new business venture between Kallesoe Machinery and HOMAG Group.

A Danish firm with exports to over 40 countries around the world, Kallesoe Machinery is a manufacturer of press lines and system solutions for the solid wood industry. The integration of Kallesoe Machinery into HOMAG is timely, as solid wood is experiencing high market demand, especially for CLT and glulam.

According to Jens Kallesoe, sales manager of Kallesoe Machinery, the integration is beneficial for both parties: as Kallesoe Machinery gains access to global development network, HOMAG can leverage on Kallesoe Machinery’s specialty in system solutions and new technologies, such as high-frequency technologies.

Future endeavours

Although a majority of the world is still bogged down by the pandemic with travel restrictions still in place, HOMAG Group has plenty of opportunities and plans for the foreseeable future.

For instance, HOMAG will be participating in the upcoming LIGNA.Innovation Network (LIGNA.IN). They will be covering all aspects of their target audience, including furniture and house construction, digitalisation of assembly, solid wood production, technologies for window, door, stair and flooring construction, and more.

These presentations, from 27-28 Sep 2021, will happen in three different time zones to cater to the global audience, and in eight languages.

Achim Homeier, senior director of marketing and product management, HOMAG Group AG, urged customers to visit and support LIGNA.IN, since international trade fairs like this will help customers compare technologies and machines between competitors and decide what is best for themselves.

Beyond LIGNA.IN, HOMAG will also go ahead with their own in-house events, such as their annual HOMAG Treff in Holzbronn and Herzebrock, Germany, and WEINMANN Treff in St Johann, Germany, both of which will be held in-person and virtually.

The focus for HOMAG Treff will be on furniture, flooring and construction elements, production cells and industry solutions, digital applications and tailored customer solutions for the craft sector, as well as world premiere of new products. For WEINMANN Treff, the fair will present solutions for small and medium-sized carpentry businesses, solid wood processing and fully automated and networked production lines.

Homeier also noted that Live.HOMAG events and webinars will be held throughout the year, from training sessions of their equipment to demonstration of equipment of software services and keynote presentations.