Coohom has launched its Inspiration Spaces feature, which is said to optimise sales performance and product conversion for kitchen and bath retailers, and home decor brands.
The 3D design feature supports model switching, style swapping, material exchanging and more, so customers of interior designers or retailers can review the different products with different styles in a personalised kitchen floor plan design.
According to Coohom, the Inspiration Spaces feature can also function as a lead-generation tool. After reviewing the products and the styles, the customers will fill out the form, which is customised with their basic information, and the 3D rendering of the project will be sent to the designated email address for future follow-ups or social sharing.
“Inspiration Spaces enables customers to become designers, since they can switch the custom product models in the kitchen floor plan effortlessly to see how they like it, and it does not require any knowledge,” said Cook Liao, head of Coohom.
“The goal is to engage them, and to let know understand your brand, your products by their individual creativity and imagination.”
Inspiration Spaces is reportedly tailor-made for a company’s specific B2C strategies. It supports online website integration, which businesses can design a personalised kitchen to present the brand, and upload custom product models, styles, materials, and designate the switching anchors onto the certain models that businesses wish to show or promote to customers.
With a full 360° immersive panorama to exhibit every detail of the kitchen floor plan, Coohom reported that Inspiration Spaces improves design efficiency by “200%” and lead-generation performance by “25%”.