CIFF 2017: Smart opportunities for a “Better Life, Better Work”

CIFF (China International Furniture Fair), the world’s largest furniture exhibition with its 1.15 million square metres of exhibition space, 6,000 participating companies and 250,000 visitors is the industry’s key event to take advantage of business opportunities.

CIFF 2017 in Guangzhou is held in two phases—18 to 21 March, and 28 to 31 March—to cater to the overflow of 170,000 visitors and 3,900 major brands.

Increasingly dedicated to connecting international exhibitors and buyers, this year’s fair will tackle the topic of “Better Life, Better Work”, aimed at shining the spotlight on the growing quality and excellence of Chinese products.

The Made-in-China label is now associated with quality products at affordable price points for the medium-to-high client sector target. Chinese companies are now able to interpret international tastes and learn from western designers who bring value and know-how.

A good number of Chinese designers are also acquiring international prestige, linking design concepts in the East and West. This leads to lifestyle products that can reach even the most demanding markets.

CIFF also hosts many international exhibitors coming from several countries including USA, Italy, Germany, Japan, Korea, Turkey.

Event highlights (18 – 21 March)

The first phase of CIFF 2017 in Guangzhou introduces a full range of solutions, from classical to modern styles: furniture for the home, furnishing accessories, furnishing fabrics, outdoor and leisure furniture.

ASFD Pinnacle Asian Awards (1st edition)

This event follows in the wake of the success met in the previous edition of the ASDF Pinnacle Awards China Tour, organised in collaboration with High Point Market and American Society of Furniture Designers, with the aim of promoting major Chinese and American designers. The ASFD Pinnacle Asian Awards helps Chinese designers enter the American market.

ASFD Pinnacle Awards

China Decoration Design Conference (1st edition)

This forum, involving major brands from the décor sector and renowned interior designers, will tackle the topic: “Design + of the times”.

Global Garden Lifestyle Festival

This event will address the new philosophy of garden living and different lifestyles.

Event highlights (28 – 31 March)

The second phase of CIFF 2017 in Guangzhou will exhibit office furniture and chairs, hotel furnishing, metal furniture, furniture for public spaces and waiting areas, accessories, materials and machinery for the furniture industry.

East Design

The Office Life Theme Pavilion

An event dedicated to well-being in the office environment and solutions aimed at improving the quality of work.

The Global Office Furniture Outlook (8th edition)

A forum organised by CIFF and Edimotion, where international professionals and journalists of the office furniture sector will debate matters regarding the workplaces trends.