Danish furniture industry giant Carl Hansen & Søn has taken over Søborg Møbler, adding the firm’s current collection to its already impressive roster. In addition, Børge Mogensen and Knud Holscher will also be going to be joining Hensen’s exhaustive repertoire of furniture designers. The acquisition, however, seems to be an indicator of Carl Hansen & Søn’s expansion into foreign markets, which opened a flagship store in New York City’s Wooster Street to much pomp and fanfare.
“One of our main reasons for acquiring Søborg Møbler is precisely to guarantee the Danish design classics a long life – also outside of Denmark,” Carl Hansen & Søn CEO, Knud Erik Hansen, said to Architectural Design. “Our vision is to gather and preserve some of the greatest design icons under one roof and to make use of our international distribution network and professional marketing platform in order to distribute them to a larger global market. We feel a great responsibility for preserving the classic Danish designs and ensuring that they continue to be produced in Denmark.”
But for all the history the company embodies, the brand itself is thoroughly modern – a necessity in ensuring that the future of Danish design is secured.
“With our future-proof production facilities, Carl Hansen & Søn is today one of Europe’s most modern furniture makers,” Hansen added. “This year alone, we’re investing just over €13.5 million (US$15.8 million) in machinery and buildings. At the same time, we have some of the highly skilled cabinetmakers and craftsmen, which is a prerequisite for producing furniture of the highest quality.”
Source: Architectural Design