Amazon and Alibaba demand more Vietnam-made home decor production

Image: Amazon

As purchases of home decorations and compact furniture on e-commerce platforms such as Amazon and Alibaba increase, opportunities are opening up for Vietnamese businesses to sell made-in Vietnam products.

According to Amazon statistics, home decoration and furniture items have experienced outstanding growth in the 2020-2022 period. Even after returning to the office, people still spend a lot of time enjoying their life at home and online shopping for such products continues.

Over the past three years, home and kitchen decor have been some of the best-selling item categories for Vietnamese sellers on Amazon. In the last three months, potential buyers for Vietnamese products in this category have increased 64% year-on-year.

The most sought-after items have been dining sets, kitchenware, home textiles and affordable, practical storage, according to Alibaba.

Source: ITTO